Lymode is an online store offers the latest women’s fashion from the high-streets of london, paris, tokyo, shanghai and new york at a price. their target audience is the fashion conscious 18-35 women’s wear market. we aim to be exciting and innovative, offering their customers the fashion they want, when they want. to stay in touch with the ever changing trends within their market they have developed a dynamic and very responsive organisation. their buying and design team develop their own styles and bring the latest street fashions.